What drives us?

We care deeply about the well-being of individuals and communities. 

We want to transform emergency preparedness from an afterthought to an integrated part of beautiful home design, ensuring more people are prepared for unexpected situations.

Here you can learn about the things that guide our everyday actions towards a more resilient society.

Mission

We build resilience and bring peace of mind through our physical products and technological solutions for streamlining preparedness inventory.

Vision

We are a trusted European leader, empowering individuals and communities to manage emergencies with confidence, from personal crises to nationwide challenges.

Values

User-friendly

Attractive

Proactive

Societal impact